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Digital Specs & Submission Summary

Digital

Specs Summary

Brand Integration (social media post)

  • Logo (.PNG)

Standard Display Banner Ad (Fan365)

To maximize inventory, submit specs for all:

  • 300 x 250 

  • 320 x 50

  • 160 x 600

  • 720 x 90

  • 970 x 66

  • 970 x 90

Accepted files: JPG, PNG, GIF, HTML5 

Premium Display Banner Ad (Fan365)

  • 970 x 250

  • 300 x 600

Accepted files: JPG, PNG, GIF, HTML5 

Connected TV and In-stream Ad (Fan365)​​​​​​

  • :15 or :30 seconds (.MP3 or .MOV)

App Menu Sponsor (HerdZone)

  • 320 x 180 

Accepted files: JPG, PNG, GIF, HTML5 

App Presenting Sponsor (HerdZone)

  • Logo (.PNG)

Game Day App Banner Ad (mobile app)

  • 320 x 50 

Accepted files: JPG, PNG, GIF, HTML5 

Lead Generation (social media)

Image

  • 1080 x 1080 (recommended),

  • 1200 x 628

Accepted files: .JPG, .GIF or .PNG

​or

Video

  • :15 or :30 seconds

Accepted files:.MP4, .MOV, or GIF

Copy

  • Body Text: 90 character limit

  • Headline: 25 character limit

  • Link Description: 30 character 

Organic Entitlement Series (social media)

  • Logo (.PNG)

Content Module Feature (HerdZone.com)

  • 150 x 50 (.PNG)

  • 50 x 50 (.PNG)

Website Footer (HerdZone.com)

  • 216 x 112 (.JPG)

  • 320 x 180 or 300 x 250 (.JPG)

File Details

Digital Ads & Video

Standard Digital Ads (Fan365, HerdZone.com, Mobile App)

  • File types: .JPG, .PNG, .GIF or HTML5

  • Max File Size: (HTML5): 300 KB

  • 3rd Party Tags: accepted

Logo Inclusion (social media, HerdZone.com, etc.)

  • File types: .PNG with transparent background

Connected TV & In-Stream Video Creatives (Fan365)

  • Length: :15 or :30 seconds

  • File Types: .MP4

  • Resolution: 1920x1080

  • Aspect Ratio: 16:9, 4:5 or 1:1

  • Bitrate: 15,000-30,000 kbps

  • Max File Size: 1 GB

  • Frame Rate: 23.98 or 29.97 fps

  • Audio: 48 kHz sample rate

Submit Assets

Send ALL assets to Katie Fields, Partnership Solutions Coordinator

email: katie.fields@learfield.com

Deadline: August 1st 

Note: Lead Generation campaigns require at 3 week lead time. Late submission will cause delayed ad exposure.

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